House of Charity

House of Charity

Authentic and Compelling

Capital Fundraising Campaign Solutions

House-of-Charity-Capital-Campaign-Folio

Bring a Brand to Life

The final deliverable, a multi-component case folio, showcases the envisioned expansion, with a popup image of the proposed building, and immediately communicates the HOC’s purpose, “Expanding Hope for the Homeless”. The stories and images of the real people who have been helped became the basis for the compelling HOC story. This became the creative foundation upon which HOC rebranded their entire marketing program—from their newsletter to their website.

HOC-newsletter

Responsive Website

The user-friendly, easy-to-navigate site reinforces the HOC mission, presents stories of hope, offers resources, news updates, volunteer opportunities and more.

HOC-website

Digital Ad Campaign

NEXT / GLS leveraged the custom photography from the capital campaign featuring real people to deliver an emotional, impactful message.

homelessness
starts-with-you
empowerment
has-a-voice
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More HOC Details Available By Request